Words. Matter.

I'm Jónatas Pires, a Localization Specialist.I specialize in: Transcreation, UI/UX Localization, Marketing Translation, Localization Quality Assessment and Testing.With 11 years of experience in the localization industry, I've localized and adapted products, services and content daily for these industries:Software and hardware
Marketing and advertising
Travel and hospitality
Luxury fashion
Fast Moving Consumer Goods
Telecommunications, among others.

What we do

I'm a localization expert: in addition to translation, I ensure that your content is adapted to the linguistic, cultural and geopolitical characteristics of the target country.My clients range from Fortune 100 multinational companies to tech startups.I deal on a daily basis with high-profile brands in the B2B and B2C segments, where quality, accuracy and consistency are essential.

Who we are

Jónatas Pires
With a postgraduate degree in Translation (NOVA University), I joined one of Portugal's leading translation companies in 2013. In 2017 I became a freelancer and founded Redondo Vocábulo in 2021. Writing, creativity and technology are three of my great passions. Music is the other: the harmony and musicality of rightfully paired words is one of the world's wonders. One of my life’s greatest achievements? Learning to solve a Rubik’s cube to teach my son how to do it.
He ended up teaching me.

Let's work together


+351 917971017

Quarto Andar
Rua Padre Luis Aparício
9, 4.º Direito
1150-248, Lisboa

Some of the brands who trusted me
with their content